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Google launches Keen an AI-powered Pinterest-like App

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Google launches Keen, a new service that uses machine learning to leverage the Google Search index, combined with user feedback to provide personalise

Google launches Keen an AI-powered Pinterest-like App

Google launches Keen, a new service that uses machine learning to leverage the Google Search index, combined with user feedback to provide personalised recommendations that improve over time and help you expand your interests.

Keen is a Pinterest-like site with an Android app already available. Google’s Area 120 team, an internal incubator that creates experimental apps and services is the mastermind behind this.

With time, Keen will probably become a good  Pinterest rival. Keen is a new way to curate, collaborate and expand your interests.

Keen: A new way to curate, collaborate and expand your interests

Google has been launching may new products over the years and some of them have equally shootdown(Google+ for example). 

Now, their Area 120 team has launched Keen. Will it grow up to stay and become a good Pinterest rival? Well, time will tell.

Keen isn’t intended to be a place to spend endless hours browsing. Instead, it’s a home for your interests: a place to grow them, share them with loved ones and find things that will help in making this precious life count.

Telling others what we wanted to spend more time on can be done pretty easy nowadays. But at the same time, finding what really interest you could prove difficult. Keen now comes into play. Since it uses machine learning to leverage the Google Search index, combined with user feedback to provide personalised recommendations. 

Unlike on Pinterest, boards are called Keens here! Getting helpful hints on something you’re interested in or wanting to learn more about is also really neat as you can opt-in to regular emails that will give you updates and information on your current “Keens.”

Creating your Keen

To create a Keen(board) based on your interest,  you search via a term rather than start by tagging things. That's all you just have to search for something you're really interested in learning and Keen will use the power of Google Search to auto-generate a board for you to peruse. For example, you can search for "How to write a good SEO-Friendly post".


Each Keen has an Explore, Saved, and Searches tab, while other controls are above. You can add more searches, hashtags, and even users to your Keens. This means if you like a particular artist, cook, musician, or anything else for that matter, you can populate your boards with their content. We all know how good Google’s recommendations are 99% of the time, well, they help enhance your collections even further by giving you helpful suggestions and content ideas.

Because you can share your collections with others, you can just follow other Keens that will alert you when new content is added. This might be great for building micro-communities in really niche interest areas.

Start using Keen now

You can use Keen by accessing from the web via this address or by downloading and installing the Android app. For the moment, no iOS app is available.

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237 Solution: Google launches Keen an AI-powered Pinterest-like App
Google launches Keen an AI-powered Pinterest-like App
Google launches Keen, a new service that uses machine learning to leverage the Google Search index, combined with user feedback to provide personalise
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